Top 5 Fashion Games Performance on Unified Platform in Germany, Q1 2025

In the first quarter of 2025, fashion games continued to captivate the German audience on both iOS and Android platforms. Here’s a closer look at the performance trends of the top five fashion games, based on data from Sensor Tower.

Project Makeover, developed by Magic Tavern, Inc., started the quarter with a weekly revenue of approximately $144K, which gradually decreased to $132K by the end of March. Weekly downloads showcased a downward trajectory initially, dropping to around 4.1K in late February, before rebounding to 8.3K by the end of March. The weekly active users saw a decline from 89.4K at the beginning of the quarter to roughly 62.5K.

Crowdstar LLC's Covet Fashion: Dress Up Game experienced fluctuating revenues, peaking at $19.7K in early February before settling at $10.2K by the end of March. Downloads were modest, starting at 651 and decreasing to 204 by the end of the quarter. Active users remained relatively stable, hovering around 14K to 15K throughout the period.

Merge Studio: Fashion Makeover from Paxie Games saw a steady rise in revenue, reaching approximately $12.7K at the end of March. Downloads peaked mid-quarter at 14.6K before dropping to 7.5K. The app maintained a consistent user base, with active users peaking at nearly 69K in mid-March.

SuitU: Fashion Avatar Dress UP, by Libii HK Limited, showed varied revenue performance, with highs of around $11.5K and lows of $6.1K. Downloads decreased steadily from 1.5K to 623 by the end of March. The active user count remained around 23K, with minor fluctuations.

Finally, Pocket Styler: Fashion Stars by Nordcurrent UAB, experienced a decline in weekly downloads from 3K to 1.8K. Revenue displayed a slight upward trend, ending at $8.2K. Active users decreased from 7.2K at the beginning of the quarter to about 5.9K by the end.

For more detailed insights and data on app performance, visit Sensor Tower.